ASDS survey: 3 in 10 consumers considering cosmetic procedures
2013 ASDS Consumer Survey on Cosmetic Procedures
2013, Rolling Meadows, Ill. – Nearly 30 percent of
consumers say they are considering a cosmetic procedure with dermatologists
named as the greatest influence for their decision, according to survey data
released today by the American Society for Dermatologic Surgery.
first-ever ASDS Consumer Survey on Cosmetic Dermatologic Procedures (download
the infographic pdf) asked more than 6,300 consumers in a blind online
survey for their opinions on cosmetic treatments in general and ratings for 10
specific procedures – from wrinkle-relaxing injections and body sculpting to
laser hair removal.
While 6.4 percent of those surveyed previously
had a cosmetic treatment, nearly 30 percent said they are considering a
procedure. When asked what provider they chose, consumers not only picked
dermatologists as the physician of choice for nine of the 10 procedures but also
said dermatologic surgeons are their dermatologist of choice in nine of the 10
Dermatologists exhibit a greater influence on decisions
to have cosmetic procedures than friends, physician referral or 11 other
choices, consumers said. They also said the specialty in which a physician is
board certified is the most important factor when contemplating a cosmetic
procedure – more important than cost, physician referral or eight other choices.
“Board certification tells potential patients that a doctor is
highly trained and most qualified to care for their skin health and beauty
needs,” said ASDS President Timothy C. Flynn, MD. “That training and
qualifications are key reasons consumers choose dermatologic surgeons.”
Consumers cited personal rationales for seeking cosmetic treatments, choosing
as their top reasons that they want to look “as young as I feel for my age” and
want to “appear more attractive” or “feel more confident.”
80 percent indicated excess weight is the cosmetic condition that bothers them
the most. Other conditions consumers are “most bothered” by include:
• Lines and wrinkles around the eyes (63 percent)
• Skin texture and/or
discoloration (62 percent)
• Sagging facial skin (61 percent)
fat under the chin (60 percent)
• Lines, wrinkles and/or folds in the
mid-face around the cheeks and mouth (60 percent)
“Thanks to advances
in cosmetic surgery – many spearheaded by dermatologic surgeons – dozens of
cosmetic treatment options are available to consumers today,” Dr. Flynn said.
Procedures being considered the most by consumers include
ultrasound, laser, light and radiofrequency treatments for wrinkles; laser and
light treatments to reduce facial redness, improve skin tone or improve scars;
and body sculpting.
Consumers gave the highest overall satisfaction
rates to cosmetic procedures that are performed by dermatologists more often
than by other practitioners – such as injectable wrinkle treatments (92 percent)
and injectable filler treatments (92 percent).
demand satisfaction, and dermatologic surgeons provide that with their training
and expertise,” Dr. Flynn said. “With these procedures being performed by so
many dermatologic surgeons, it’s no surprise that they have the highest patient
satisfaction rates. We are the skin experts.”
Data were obtained through a blind online survey conducted
March 26 to April 1 through the web-based ZoomPanel service. The survey received
nearly 6,350 responses.
About the ASDS
American Society for Dermatologic Surgery (ASDS) is the largest specialty
organization exclusively representing dermatologic surgeons who have unique
training and experience to treat the health, function and beauty of your skin.
ASDS members are pioneers in the field. Many are involved in the clinical
studies that bring popular treatments to revitalize skin and fill and diminish
wrinkles to the forefront. Their work has helped create and enhance many of the
devices that remove blemishes, hair and fat, and tighten skin. Dermatologic
surgeons also are experts in skin cancer prevention, detection and treatment. As
the incidence of skin cancer rises, dermatologic surgeons are committed to
taking steps to minimize the life-threatening effects of this disease. For more
information, visit asds.net.
American Society for Dermatologic